Problem 

A local whiskey company wanted to branch out and provide high-end chocolates with a bite—perfect for both chocoholics & whiskey connoisseurs. The client desired a full range of bite-sized malty chocolate flavors including white, milk, and dark blends. The challenge was to build the chocolate product into it's own brand, with a unique identity separate from the company.

What i did

A modern and simple design was implemented with a nod to traditional whiskey labeling; a three-piece color palette was selected to call out each flavor within the set.  Small jam jars were selected, giving a shout-out to small do-it-yourself whiskey vagabonds; and, so that the customer can reuse or recycle them.

Recognition

Bronze - Austin Advertising Award [Student]    
Sales Promotion - Packaging Design      
February 2015

Prototype Mockup